Adrien Astierperet

Art director specializing in web design

My training and experience have given me technical knowledge, such as mastery of the Adobe suite, web design (UX / UI) and code, but also good artistic baggage, particularly in photography, video, typography, screen printing, etc. As a result, I'm open-minded, curious and don't have my eyes constantly glued to my screen. My imagination, moreover, is abundant, and I'm certain that my ideas, speed, organizational skills and Belgian sense of humor can be reconciled with your needs.

adrien astierperet

Skills

Adobe XD

Figma

Sketch

Photoshop

Illustrator

InDesign

After effect

Premiere pro

WordPress

Shopify

Affinity Suite

Microsoft Office

Miro

SEA

SEO

Marketing

User test

CRM

Creative

Curious

Passionate

Empathy

Organisation

Print

Packaging

Course

2020 – 2024

Direct Assurance (AXA)– Paris – France 🇫🇷

Artistic Director UX UI designer

• 🏆🥈🥇 Finance UX benchmark Award from GOOGLE 2023. Improved mobile acquisition journey in the insurance category. Progression from 12th place to 2nd and 1st in the best progression See Google article ;
• Redesign of the mobile application;
• Creation of a new home and car insurance application (ux & ui) on desktop and mobile.(Questionnaire, rates page, shopping basket, payment, etc.);
• Creation of the design system;
• Creation of the new health pathway and member area (ui);
• Redesign of the CRM dedicated to telephone advisers (ux & ui);
• Creation of a new social network charter;
• Graphic redesign of e-mails;
• Redesign of sponsorship campaigns (e-mail, stories, wording, video, etc.);
• Moderated and unmoderated user testing (preparation and moderation).

2019 – 2020

Direct Assurance (AXA)– Paris – France 🇫🇷

Artistic Director UX UI designer

• Creation of the new Direct Assurance Personal Area (ui & ux) on desktop and mobile devices
• Creation of visuals for newsletters and website
• Creation of new customer emailing footers
• Project management
• Creation of Youtube videos
• Creation of sea discovery content (youtube)

2018 – 2019

Paris Beauté – Paris – France 🇫🇷

Artistic Director UX UI designer

➡️ Creation of WordPress website, webdesign, emailing, SMSing, flyers, tarpaulin, booklet, lightbox, totem, backpack, banner, business cards, posters, shop window and other media...

• Ma Rue Connectée: development of Mon Commerçant Bien Aimé (MCBA is a social network aimed at revitalising local shops) and CommerceDon (a donation platform to finance the programme dedicated to local shops);

• Meeting for job au salon de l'agriculture 2019 - PARIS: Creation of the entire visual identity -> management of the website, creation of a new identity for 2019,... Participating companies: Fleury Michon, Mc Cain, Nestlé, FC2A, Groupe Savencia, IFRIA, Groupre Soufflet, LSDH, Groupe Jean Henaff, Heineken, General Mills, Tereos, Ecocert groupe,... ;

• Business Quick Meeting in Bayonne and Reunion Island: creation of the entire visual identity -> management of the website, visuals for the event, filming of the event, video editing, etc. ;

• Indian Ocean Road Show in Mauritius (AG2R LA MONDIALE seminar): creation of the entire visual identity -> website, booklet, lightbox, etc.

April - August 2018

Solutions ID – Bruxelles – Belgique 🇧🇪

Graphiste & WebDesigner

More than a graphic design studio, Solutions iD is a visual communications agency with a production workshop that manages projects from A to Z!

• Website creation in cms 🖥;
• Search engine optimization ️ ;
• Social network management 👍❤️😂☺️😯😢😡; • Creation of newsletters 📩;
• Creation of visuals for printing flyers, tarpaulins, business cards, posters, bus shelters, window displays and other media, ...
• Project management with customers;
• Creation of the BeBelge brand, development of e-commerce site and social networks.

2017

Province de Hainaut – Mons- Belgique 🇧🇪

Graphic designer internship

15 weeks in the communications department of the Province of Hainaut

2014

Microsoft Innovation Center – Mons – Belgique 🇧🇪

Internship
2013

Semoulin Packaging SA – Thulin – Belgique 🇧🇪

Internship

Diplomas / Certifications

2020
Art Director Master's degree
2020
Opquast : certification
2017
Bachelor of Applied Arts: infography
2017
Google digital marketing certificate
2016

Certificat Young Enterprise Project (YEP)

2014
Certificate of Higher Secondary Education
Management Certificate
Accounting certificate

Awards

Finance ux benchmark from Google

2023
Improved mobile acquisition journey in the insurance category. Progression from 12th place to 2nd and 1st in the best progression