Jean Paul Gaultier
Webapp mobile & desktop
We undertook a complete overhaul of the e-commerce site, focusing on ergonomics and design. The result is a totally rethought user experience, offering incredible functionality. One of the major aspects of the redesign was a thorough overhaul of the search function. No longer content to be basic, it has been transformed into a truly powerful search engine. To enhance this experience, we also integrated JeanPod, the brand's voice assistant, which guides users through their navigation and responds to their queries. This synergy between design, ergonomics and artificial intelligence creates a unique experience for our customers.
Project details
| Project: Webapp mobile & desktop | CoDesign: Alrick Rodari |
| Client: Jean Paul Gaultier | Year: 2020 |
Our search feature has advanced intelligence that allows it to recognize any product from a photo. Just imagine taking a photo of an item you like, and our system will detect it instantly, providing you with relevant results. And that's not all !
Looking to simplify mobile navigation? Our navigation bar has been specially designed for one-handed use, and it's even more efficient thanks to the "JeanPod" voice assistant. Say goodbye to the hassle of searching and enjoy a smooth, intuitive experience on our platform!
Our navigation bar is designed to adapt dynamically according to the product selected. Imagine you're browsing our catalog and you click on a specific product. The navigation bar changes color to reflect the product's aesthetics. This subtle personalization enhances the user experience and reinforces the visual consistency of our site.
The predictive and adaptive search functionality we have implemented is a major step forward in user interaction. It analyzes browsing history, previously entered terms and the context of the current page to anticipate the user's needs. This intelligent technology adapts in real time to offer relevant, personalized results, enhancing the online shopping experience. It doesn't just respond to queries, it anticipates them.
